We are excited to be offering something new to our sponsors and previous winners this year, a guest blog spot telling you their INSPIRE awards story.
Kicking off the series is a newcomer to the sponsors lists for INSPIRE16, The Typeface Group. As previous winners, and now sponsors, of the New Business Of The Year award, they explain why they have decided to continue working with the INSPIRE business awards.
We had just started The Typeface Group, which was quickly growing, so we wanted to get the word out, as well as recognition for the work that we had put in to make the business success. We saw the possibility of being shortlisted as a way to get our name out there, and attending the awards would be an opportunity to meet with people that had not heard about us.
Little did we think that we would win!
Since winning New Business Of The year in 2014, we wanted to carry on working with the event. In 2015, we became the ‘Social Media Partner’ and provided Twitter support on the lead up to INSPIRE15 as well as live updates on the night, and this year we are ‘Social Media Partner’ and sponsors of ‘New Business Of The Year’.
Winning and working with Inspire has not only given us the confidence to carry on pushing The Typeface Group forward but also given our clients confidence that they are working with an award-winning business that has an excellent reputation within the community.
The process seemed very straight forward – as an entrant it felt like a long time between entering and hearing the shortlist! We took a lot of time over our entry as we knew that so much hinged on getting to shortlist stage!
One piece of advice…Be sure to take the time to write your entry. Add some hard hitting stats and facts, and don’t skimp on the word count! Also, if you are shortlisted, don’t drink too much before the ceremony starts. We have seen some interesting walks to the podium in the two years we have been there, and nerves take over.
In terms of what we got by winning and working with INSPIRE, it has given us a confidence boost as well as brought in new clients from not only in the county but across the country. Being able to say that you are award-winning does make you stand out from your competitors.
If we have to choose one of our favourite moments, other than winning, it would be being selected to support the INSPIRE awards in their social media. That was a nice cherry on top and then to become a sponsor of the award that we won 2 years’ prior has made us feel very proud!
Want to tell us your INSPIRE business awards story?
Get in touch.
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